The Law of (Client) Attraction
- Victoria Hogg
- Feb 28
- 3 min read
What I watched…
The award-winning Super/Man: The Christopher Reeve Story is a beautiful story of resilience underpinned by a belief in positive change.
A quotation we shared with clients last week is by Reeves - a gifted speaker and disability rights activist par excellence - who said: “So many of our dreams at first seem impossible, then seem improbable, then - when we summon the will - soon become inevitable”. It feels appropriate that Superman himself would remind us that we can all fly.
It’s good to know humans can change by altering their habits because that’s what we want for our clients: change. We’re all looking for our ideal clients so we can save them from what keeps them awake at night. We want our ideal clients to succeed - and they can; through training… often using improv, when they come to us. When you really want betterment for people, they feel it.
Who are your ideal clients? How will you change their lives for the better?
“So many of our dreams at first seem impossible, then seem improbable, then - when we summon the will - soon become inevitable” Christopher Reeve, Superman actor; activist

What I picked…
There’s a whole load of snowdrops round where I live. When I was a kid I loved to see them pushing up through the winter snow. Snowdrops are a flower with deep meaning. Some say they bring bad luck and loss (the bulbs are poisonous and they do well in cemeteries, so I guess that’s logical!).
I prefer the more positive story of Persephone, who, in spite of being punished by the Gods, brought snowdrops with her as she left the Underworld and returned to Earth each Spring. They symbolise hope, rebirth and our capacity to triumph over challenges.
For me, they’re a good reminder that we all have the agency to make change. Set a clear course and change history! And this is what your clients want and need. So when you’re searching for your ideal client, remember - they want change as much as you do.
What I manifested…
Mel Robbins’ - speaker, thinker and recent inventor of the ‘Let Them’ philosophy - had another great guest on her podcast recently: James R Doty, MD. He’s an American neurosurgeon who unpacked the science of neuroplasticity and the reality of ‘manifestation’.
Manifestation is a borderline cliché these days, of course. But when Robbins cites - like a millennial with a copy of The Law of Attraction tucked under her arm - the concept of ‘manifesting’, Doty doesn’t bat an eyelid. Instead, he reels off four parts of the brain: the Default Mode Network (your inner daydreamer) plus three more, known together as the Task-Positive Network: the salience network, attention network and executive control network.
“Write your wish on a piece of paper, read it out loud, read it silently, then repeat it deliberately and visualise it to ‘encode it in the mind’”, Doty advises, “You get clear and fixated on what you want. That’s salience. Salience files the Thing as IMPORTANT in your brain, which then activates your attention network. That in turn releases ‘the bloodhound’, activating the executive control network, which will hunt down what you’ve asked for.”
Hey presto! Set an intention, start small, build good habits and you can change your literal brain chemistry. Support the intention with some kinaesthetic learning such as improv and you will be a Law of Attraction A-Lister. Time to manifest those ideal clients, methinks.
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