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IMPROV Ink.
Articles from the corner of Business Strategy and Applied Improvisation
How to Niche; Connect with Your Ideal Client; Business Messaging, Presentation Skills; Happier Work Teams - and more! The IMPROV Ink blog primes you for the following week’s IMPROV Breakfast: an informal discussion online. We make strategic agility and corporate connection fun again.
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Discover Your USP Today
Discovery! We all want to discover stuff, right? When we do, it lights us up inside. It’s a spark, a glow - it’s meaningful. And then,...
Victoria Hogg
6 days ago3 min read


Sometimes Less is More, In Business
A tip: to overcome hurtful feedback, try this instead. Reframe the “so what?” into “and now what?”. Ask yourself this and see where it takes you. In essence, you are boiling down where you are at into a rich origin of what you stand for! Less is more!
Victoria Hogg
Apr 43 min read

Create Energy that Serves your Business
Where are you putting your energy this week? Are you using it wisely? Is it being deployed strategically?
Victoria Hogg
Mar 283 min read


Lifelong Learning Supports Your Career
Previously, I’d take another course, try another workshop, study under a different mentor, in order to avoid becoming the teacher, the coach, the mentor myself. It’s a classic tactic. “After THIS programme I’ll be ready!” “After THIS certification I might become the expert!” But we have to do both. Try the output as we ingest. Learn as we go. Learn by doing.
Victoria Hogg
Mar 213 min read


Pivot and Grow Your Career, Step by Step
Here’s the thing: egos must be cast aside if you are to truly move forward. It’s the ability to sacrifice, pivot and believe in the next step - the next leap to the next dot.
Victoria Hogg
Mar 143 min read


Congruence is Key with Clients!
Messaging lands fastest when it’s relatable and at its simplest - in slogans; in one-liners. It’s the same with your business.
Victoria Hogg
Mar 73 min read


The Law of (Client) Attraction
It’s good to know humans can change by altering their habits because that’s what we want for our clients: change.
Victoria Hogg
Feb 283 min read


Story: The Ultimate Communication Tool
Something I learned… As well as coaching improv to others, I’m being coached myself. By one of the greats: Chris Mead . Together with my...
Victoria Hogg
Feb 143 min read


The Importance of Having a Niche
Something we realised… Is that we ALL think differently. In an online workshop earlier this week Vic and I asked attendees to describe...
Victoria Hogg
Feb 73 min read


Why Your Stretch Zone Needs You
Something I felt... Let me introduce you to Bear. He’s a dog. He’s absolutely ancient. In dog years, he’s roughly 106 years old. Not bad...
Victoria Hogg
Jan 313 min read


Generosity in Work Relationships: Learn to Pay it Sideways
Something we received Sometimes there’s an unknowable kismet - a synergy; a sense of destiny - to a day, which transcends bog-standard...
Victoria Hogg
Jan 243 min read


In Business and Improv, the Magic Lies in the Obvious
Something we saw Walking down the High Street late this afternoon; deserted, shops shut, no distractions, I noticed something. Most shops...
Victoria Hogg
Jan 172 min read


Celebrating 2024! Dream Big, Go Large
There’s a sense of unease in the workshop. People do not feel comfortable. Glass walls to the rest of the office add to the anxiety. An...
Victoria Hogg
Dec 19, 20243 min read


Five Ways to Improve Your People Skills
Whether you're navigating a room of strangers, starting a new team project or simply looking to enhance your daily interactions,...
Victoria Hogg
Dec 12, 20243 min read


My Nerves Ruin My Meetings
Picture this: you’re in a meeting. You have to speak at some point and you know all the material like the back of your hand. You get on...
Victoria Hogg
Dec 5, 20242 min read

If you don't ask, you don't get !
Gig Reflections #001 The Godalming Deli This gig was a kind of pinch-me moment. Me, a non-descript guy with 25-ish gigs under his...
Paul Speirs
Nov 29, 20242 min read

Why Won't My Audience Pay Attention?
Ever found yourself delivering a presentation, only to notice your audience's attention drifting away, their eyes glazing over like...
Victoria Hogg
Nov 28, 20242 min read


Help! I Need to Connect Better During Presentations
Ahhh, presentations. Love ’em or loathe ’em, they're a staple in the corporate smorgasbord. Mastering the art of presenting is a bit like...
Victoria Hogg
Nov 21, 20242 min read


Does Schmoozing at Work Give You the Ick?
Ugh, small talk, right?! Compliments. Remembering the names of your manager’s kids. It’s so gross to butter up the boss. But in the...
Victoria Hogg
Nov 14, 20242 min read

The Value of Play in the Workplace
To play or not to play? Staplers in jelly aside, group connection and laughter improve work dynamics: fact.
Victoria Hogg
Oct 16, 20242 min read
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